In changing times, sharing makes us human…

The presidential inauguration covered extensively online was in some ways an eye opener of the potential live streaming events combined with realtime involvement of communities… human beings connecting and sharing… Looking at the trends such as Viral Video Chart over the last 7 days it’s not surprising to see the current number one spot:

Viral Video Chart - Top 20 Viral Videos

Viral Video Chart

  1. President Barack Obama 2009 Inauguration and Address
    Popularity over last week : YouTube 465 new posts / 3,230,278 views
  2. The T-Mobile Dance
    Popularity over last week : Dailymotion 340 new posts / 3,117,612 views
  3. Cadbury Eyebrows
    Popularity over last week : Dailymotion 264 new posts / 1,082,034 views
    and so on… (Live RSS)

Now, when tracking trends such as this – there are some obvious challenges like uniqueness of views, duplication of the same video/content by different users, lack of being able to clearly see where the content is sourced etc. …. the interesting thing in this context is, that it’s a reflection of what we humans are up to…

Watching the current second placed T-Mobile Dance … I wish I was at Liverpool street station to see this flash mob burst into dance… merging boundaries of an offline world with broadcast (recording) and online (YouTube channel)… thanks to a phone company, selling the G1 smartphone and the starting point being something as boring as a morning commute … (See more about the campaign)

While the rest of the content listed does have certain interest, another beautifully wrapped story of an everyday morning from Oren Lavie‘s new release “Her Morning Elegance” is creating a buzz…

The Music category listing (RSS) will be interesting to follow and see how the video fares, where established names such as Madonna, Beyonce, Britney are pitted against community content… the current number one is a spoof of Beyonce’s Single Ladies … which puts us firmly back into the (post) inauguration spirit :)

So in conclusion…”Change has come” and “Life’s for sharing” !


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